Through this course, you will learn everything you need to know to create and develop your company's strategic planning, and with it drive your objectives to real, effective action.
The success of a company depends on having clearly defined the things that will form the foundation and structure of the company. It is advisable when setting out on this task to first make a situational assessment of the company at the internal as well as external level, to detect the current status of the company. With this information in hand, you will be ready to make a plan according to context that meets the needs of your company.
Strategic planning is done by following a series of steps that will lead to some concrete actions, but for this you will need a solid structure to stand on that includes the history, vision and mission of the company. Thus, these three elements will inform the construction of the company's base, as they contain the identity, scope and service of the company, which together comprise the company's purpose. Once a solid foundation on which to plan is formed, we can go on to the next steps in the process including setting objectives, strategies and actions, which will naturally incorporate the base that was constructed initially.
Strategic planning will allow you to:
- Achieve better results in line with the company's objectives
- Strengthen identity and sense of belonging
- Improve the virtual team's structure and direction
- Create effective strategies and actions